Which of the following must be clearly communicated during a timeshare sales event?

During a timeshare sales event, it is essential to clearly communicate the duration of the presentation. This information is critical for potential buyers, as it helps set their expectations regarding how much time they will need to invest in the sales process. Knowing the length of the presentation allows participants to plan accordingly and ensures that they can make an informed decision about their participation in the event.

Providing details about the duration is a part of ethical sales practices, ensuring transparency and fostering trust with prospective clients. When attendees understand how much of their time will be taken up, they feel more comfortable and empowered to engage in the discussion, which can lead to a more positive experience overall.

Other aspects, such as financing options, property location, and resale value, may also be important in a timeshare sales presentation, but the explicit communication of the presentation's duration is fundamentally about respecting the potential buyers' time and enhancing their overall experience.